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What Alice Wore, the bridal boutique, is a friendly bridal studio bringing fashion-focused wedding dresses to you, presented in a beautifully breezy St Albans setting.
Our carefully curated Made To Order wedding gowns range from £1400 - £3000,
starring a mix of established names and the brightest new things to the UK bridal scene.
We also hold an incredible range of over 100 samples 'to go' from £1000 - £2000.
AW Collection
Our Collection Highlights
You love romantic, featherlight designs, perfect for dancing your Wedding night away? White April Bridal is for you.
Cizzy Bridal gowns are for the contemporary bride with a nod to traditional elegance.
Luxurious detailing and jawdropping refined silhouettes ensure a Elysian Bride is unforgettable on her Wedding Day.
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